Get Out The Vote!

In both the 1952 and 1956 elections, the Republican Party targeted the votes of women. Campaign material was designed to appeal to feminine tastes. Pamphlets alluded to domestic duties and cosmetics, while campaigns offered jewelry for women voters.

Connecticut Council of Republican Women’s Clubs. Recipe for Better Living, 1956.
This leaflet takes the format of a recipe book complete with discount coupons.

Republican National Committee. Let’s Clean House with Ike and Dick, 1952.

“I Like Ike” Enameled Compact, ca. 1952.

Eisenhower Campaign Jewelry, ca. 1952.


		1952: Liking Ike The Woman’s Vote In both the 1952 and 1956 elections, the Republican Party targeted the votes of women. Campaign material was designed to appeal to feminine tastes. Pamphlets alluded to domestic duties and cosmetics, while campaigns offered jewelry for women voters. *Connecticut Council of Republican Women’s Clubs. Recipe for Better Living, 1956.* This leaflet takes the format of a recipe book complete with discount coupons. *Republican National Committee. Let’s Clean House with Ike and Dick, 1952.* “I Like Ike” Enameled Compact, ca. 1952. Eisenhower Campaign Jewelry, ca. 1952. Continue the tour

1952: Liking Ike